Aug
12
2010
We’ve been keeping busy with shows and festivals that have brought us great success. Thank you to everyone that has stopped by our booths and supported us and indie fashion. Recently we have participated in the Burlingame Artz Fest, Alameda Art and Wine Festival, Lavender Festival in Reno, Maker’s Faire, Sunset Festival, Shecky’s, Appel and Frank and Thread. The fashion show at Thread was incredible and for all those that missed it you can check it out on you tube at:
http://www.youtube.com/watch?v=0PvlIc4iFjE
Maker's Faire!
Sunset Festival!
Upcoming Shows:
San Rafael Food & Wine Festival
Saturday, August 14th from 12-6
Falkirk Cultural Center, San Rafael
Rock Make Street Festival
Sunday, August 22nd from 12-6
Mission District, San Francisco
Treat Avenue (between 17th & 18th Streets) & 18th Street (between Harrison & Folsom)
Millbrae Festival
Labor Day Weekend
September 4th & 5th from 10-5
Broadway Ave., Millbrae
Solano Stroll
Sunday, September 12th from 10-6
Solano Ave & The Alameda, Berkeley
We will be adding more shows where we will be offering fantastic deals on garments and accessories so keep checking back!
Looking forward to seeing you all at the striped tent!
no comments | tags: Accessories, alameda art and wine festival, artz fest, artz fest burlingame, cloche, clothing, effies heart, fashion, indie, indie fashion, lavender festival, local indie fashion, millbrae festival, rock make, rock make street festival, san rafael food and wine festival, shopping events, solano stroll, street festival, thread show, trunk show, Trunk Shows, vintage inspired clothing
Apr
13
2010
I went to the concert of my life the other night. Matty Charles was playing at a tiny cafe in a little district called Hayes Valley in San Francisco. I felt like like I was in Chelsea in 1963.
Matty Charles is the most humble of the famous that I have ever met. His gift for song writing and the way he presents his song will blow you away.
His Lover in Arms album was the soundtrack I used to design my Spring 2010 collection. The balcony dress that I am wearing in the pic with Matty Charles is from that collection.
3 comments | tags: balcony, effies heart, indie fashion, lover in arms, matty charles, retro, retro clothing | posted in Events
Apr
13
2010
The Spring festival season has started and Effie’s Heart will be traveling all around the West Coast to bring you Brand New Styles and Amazing bargains on end of season fashions.
Here are just a few of the upcoming events:
Sassy City Chics
Thursday Apr 22, 2010
5:30 PM – 10:00 PM
Petersen Automotive Museum
6060 Wilshire Boulevard
Los Angeles, CA 90036
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Unique LA
April 24th & 25th, 11am – 6pm both days
California Market Center’s Penthouse
110 East 9th Street – Los Angeles
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The Spring Soiree and Fashion Show
April 27, 6:00 – 9:00p.m.
Sanctuary Salon
790 Lincoln Street
Santa Clara, CA 95050
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The How Weird Street Festival
Sunday May 9, 12:00 – 8:00 p.m.
Centered at Howard and 2nd Streets
San Francisco, CA
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Appel and Frank
Thursday May 20th 5:00 – 9:00 p.m.
The Regency Center, Sutter Room
1270 Sutter St @ Van Ness
San Francisco, CA
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The Maker’s Fair
May 22 -23
Saturday 10am – 8 pm
Sunday 10am – 6pm
The San Mateo Convention Center
San Mateo, CA
no comments | tags: Appel and Frank], effies heart, indie fashion, local indie fashion, Sassy City Chics, The How Weird Street Festival, The Maker’s Fair, The Spring Soiree and Fashion Show, Unique LA | posted in Events
Feb
8
2010
Going on a special date always requires the right attire. At Effie’s Heart, we recommend dressing classic, yet stylish. And if it’s a first date, your outfit can speak louder than you, so make your first impression a good one.
You don’t want to overwhelm your date by being too revealing before he gets a chance to know who you really are. Check out these three looks that will not only show off your curves but subtly impress any date.
The Katrin Dress
Midsummer Cardigan
Seven Year Skirt
The Windfall Dress
no comments | tags: effies, indie fashion, katrin dress, seven, windfall | posted in New Seasons
Jan
20
2010
In boutiques and online stores early February.
- Reversible Anya Dress Effie
Windfall Dress and Harvest Tote Effie's Heart
Anya Dress Effie's Heart
no comments | tags: anya dress, balcony dress, chelsea skirt, effies heart, indie fashion, katrin dress, windfall dress | posted in New Seasons
Jan
22
2009
Living in the San Francisco Bay area is both good and bad for an indie fashion business. The pros are that
inspiration is everywhere. There are amazing underground designers, artists, musicians, performers. The cons are that the cost of living in and around S.F. is suffocating. It is even more difficult for creative independent businesses during this economic armageddon. My business is staying a float right now thanks to the many friends that have volunteered their time and talents. Without this magnanimous gratuitous workforce Effie’s Heart would have faded away months ago. I am also grateful to the dedicated customers who spend the few dollars they have left at the end of the week to purchase their clothes from “Effie’s Heart.”
Thank You for supporting Indie Fashion!!
Kimo
Effie’s Heart designer
no comments | tags: effies heart, indie fashion, local indie fashion, san francisco designer | posted in In the News
